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Providence Athletics Extends Multimedia Rights Deal with Learfield

Providence College announced a 10-year extension of their contract with Learfield. The company has been Providence Athletics’ exclusive multimedia rights holder since their acquisition of Nelligan Sports Marketing in February 2014. Bob Driscoll, Providence’s Athletics Director, made the announcement.

“We are excited that we will be continuing our partnership with Learfield,” Driscoll said.  “We believe that Learfield is the industry leader.  Learfield plays an integral role in helping us to generate additional funds to support our student-athletes as they strive for success.”

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